UK stars have encouraged the nation to download the NHS Covid-19 contact tracing app in a new advert aimed to help protect others and limit the spread of the virus.
Those involved include the likes of Gemma Collins, Olly Murs, Simon Cowell, Harry Redknapp, and Gordon Ramsay.
These UK stars recorded videos from their homes and stressed the importance of downloading the tracing app as this weekend marks The Big App Download Weekend, where people from England and Wales will come together to support the campaign.
The advert started off with a healthcare professional urging the nation to take part in the fight against the Covid-19 pandemic, stating: “The new NHS COVID-19 is here to protect you, your loved ones and your local community.”
“I’m downloading the NHS Covid-19 app today to help control the spread of the virus, and my loved ones.” – The healthcare professional added.
UK celebrities like Olympic champion Victoria Pendleton said: “To stop the spread of the virus and keep us all safe”, then football manager Harry Redknapp added: “We want things to be more like they were before.”
Paralympic athlete Lauren Steadman also took part in the campaign as she stated: “Now we all have a leading role to play”, then Pointless host Alexandra Armstrong said: “Everyone needs to do their bit to make it work.”
Music mogul Simon Cowell made a surprise appearance as he told viewers: “It’s time for you to play a starring role.”
While other UK stars like Gemma Collins, Olly Murs alongside celebrity chef Gordon Ramsay, Anthony Joshua, Kelly Holmes, and Nick Knowles, said: “We can’t do this alone”.
Ore Oduba, Scarlett Moffatt, Jason Fox, and Chris Evans, added the repeated phrase: “Get the app on your phone.”
This comes at a very critical time for the UK, as there are more confirmed cases of the Covid-19 virus on the rise at a daily rate.
The UK’s major network operators, including Vodafone, Three, EE and O2, giffgaff, Tesco Mobile, Sky Mobile, and Virgin Mobile have agreed to ‘zero-rate’ data charges incurred by all in-app activity, meaning that people will not be charged for using the app.
As the software is voluntary, its success will depend heavily on how many people choose to download and use it, these UK celebrities have gotten on board to help motivate the nation to get involved.